Housing in Iceland · Brand standards

The logo

Everything you need to use the Housing in Iceland logo the right way: the files, where each one goes, the colours, the lettering, and a few things to avoid. Download a file below, or open the shared logo folder for the whole set.

Ridge HouseThe mark
5 filesReady to download
3 coloursBlack · White · Red
ArialOne typeface
Download the logos ↓ Open the logo folder →

02The files

Each file has one job. Pick the card that matches where the logo is going and press Download.

Logo · white

For dark backgrounds: the website header, black social posts, dark photos, signs on dark walls.

PNG · 2043 × 228Download ↓

Logo · dark

For white and light backgrounds: lease agreements, letters, invoices, emails, printed notices.

PNG · 2043 × 228Download ↓

Icon · red square

For small spaces where the words won't fit: the browser tab icon, app icons, map pins, stickers.

PNG · 180 × 180Download ↓

Profile square

For account pictures: Instagram, Facebook, Google, Jotform and any other profile photo.

PNG · 1024 × 1024Download ↓

Logo overview sheet

One picture of the whole logo family. Send it to a printer, sign maker or designer so they can see how it should look.

PNG · 960 × 640Download ↓

Need a different size,
a vector file or a print version?

Something else

Ask before making your own version. A new file can be made from the original so it always matches.

Brandon.X.Leon@gmail.comAsk →

03Space & size

Give the logo room to breathe, and never make it so small that IN ICELAND can't be read.

Clear space

Keep an empty border around the logo at least as tall as the small house. No text, edges or other logos inside the red squares.

Smallest sizes

  • Logo, on screen: at least 160 px wide.
  • Logo, in print: at least 40 mm wide.
  • Icon, on screen: at least 32 px.
  • Icon, in print: at least 10 mm.
  • Smaller than that? Use the red square icon instead of the full logo.

04The colours

Mostly black, some white, and a little red. Red is the accent, never the background of a whole page. Click a colour to copy its code.

How much of each

About 70% black · 22% white · 8% red

05The lettering

One typeface everywhere: Arial (Helvetica on Mac). It is on every computer and phone, so documents look the same for everyone.

The name, written out

HOUSINGIN ICELAND

HOUSING is bold, IN ICELAND is light. In plain sentences, write it as "Housing in Iceland".

Headings

Furnished
homes

Arial, capitals, tight spacing.

Labels

Move in from 1 Dec

Arial bold, capitals, wide spacing, small.

Text

Long-term rentals that come fully furnished, across Iceland.

Arial regular, normal sentence case.

06Do & don't

The logo only works if it always looks the same. Use the files exactly as they are.

DoUse the white logo on black or dark backgrounds.

DoUse the dark logo on white or light backgrounds.

DoUse the red icon when space is tight.

Don'tStretch or squash it. Resize from a corner so it keeps its shape.

Don'tChange its colours.

Don'tTilt or rotate it.

Don'tAdd shadows, glows, outlines or other effects.

Don'tPut it on busy, bright photos where it gets lost. Darken the photo first.

Don'tPut the wordmark on red. Red belongs to the icon only.

07The logo folder

All the logo files live in one shared Google Drive folder. Open it from any computer or phone, download what you need, or share it with a printer or designer.

Housing in Iceland
logo files

The same files as on this page, kept together in one place so they're always easy to find.

Open the logo folder →
Housing in Iceland · Logo
├ housing-in-iceland-logo-white.png
├ housing-in-iceland-logo-dark.png
├ housing-in-iceland-icon.png
├ housing-in-iceland-profile.png
└ housing-in-iceland-logo-overview.png

© Housing in Iceland · Brand standards